Mediamaking : mass media in a popular culture /

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Bibliographic Details
Main Author: Grossberg, Lawrence
Other Authors: Wartella, Ellen, Whitney, D. Charles (David Charles), 1946-
Format: Book
Published: Thousand Oaks, Calif. : Sage Publications, c1998
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Table of Contents:
  • Preface
  • Media in context
  • Narratives of media history
  • Media people and organizations
  • Media and money
  • Meaning
  • The interpretation of meaning
  • Ideology
  • Producing identities
  • Consuming the media
  • Media and behavior
  • Debates over media effects
  • Media and politics
  • The media and the public
  • Normative theories of the media
  • Media globalization