Creating an online publishing strategy for law firms /
"Publishing may very well be the oldest form of legal marketing, but because it's so simple to do, it's easy to get wrong. Although almost every lawyer publishes, few lawyers do so effectively. A publishing strategy is the critical link between a law firm's business development a...
Saved in:
Main Author: | |
---|---|
Corporate Author: | |
Other Authors: | |
Format: | Book |
Language: | English |
Published: |
Chicago, Illinois :
American Bar Association, The Business of Practicing Law,
2017
|
Subjects: | |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Table of Contents:
- Introduction
- Strategy
- Content
- Distribution
- Culture
- Metrics
- Conclusion