Doing business internationally : the guide to cross-cultural success /

"Offering profitable insights into working with and managing people in global organizations, Doing Business Internationally provides guidelines for developing a solid grounding in cross-cultural competence. Starting with an overview of six cultural regions in the world - Africa, Asia, Latin Ame...

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Bibliographic Details
Main Author: Brake, Terence
Other Authors: Walker, Danielle Medina, Walker, Thomas (Thomas D.)
Format: Book
Language:English
Published: Burr Ridge, Ill. : Irwin Professional Pub., 1995.
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Summary:"Offering profitable insights into working with and managing people in global organizations, Doing Business Internationally provides guidelines for developing a solid grounding in cross-cultural competence. Starting with an overview of six cultural regions in the world - Africa, Asia, Latin America, Europe, the Middle East, and North America - the authors build the framework for organizing cross-cultural experiences and identifying and working with key cultural differences. After establishing the key principles of communication and negotiation across cultural lines, Doing Business Internationally identifies the dynamics and scope of today's global workforce and defines the core success factors for managing effectively in the global environment."--Jacket.
Physical Description:xiv, 282 pages : illustrations ; 24 cm
Bibliography:Includes bibliographical references and index.
ISBN:0786301171
9780786301171