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1
Beyond multi-channel marketing : critical issues in dual marketing /
“…Emerald Publishing,…”
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2
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey /
“…Emerald Publishing,…”
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3
Cross-cultural social media marketing : bridging across cultural differences /
“…Emerald Publishing,…”
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4
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5
Developing digital marketing : relationship perspectives /
“…Emerald Publishing Limited,…”
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Online Book