Showing 1 - 20 results of 20 for search '"Madison Avenue"', query time: 0.07s Refine Results
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    Putting on appearances : gender and advertising / by Barthel-Bouchier, Diane L., 1949-

    Published: Temple University Press, 1988
    Table of Contents: “…Madison Avenue : method and madness -- The voices of authority -- The self observed -- Sex and romance -- Beauty status, social status -- The geography of beauty -- Woman in a man's world -- The accursed portion -- Beauty rituals -- A gentleman and a consumer.…”
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  12. 12

    Divining desire : focus groups and the culture of consultation / by Featherstone, Liza, JSTOR

    Published: OR Books, 2017
    Table of Contents: “…Introduction: Dichter's egg -- The birth of the focus group -- "The snowball interview": the focus group comes to Madison Avenue -- "King Consumer": market research is attacked--and industry responds -- Viper, fool, or expert?…”
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  13. 13

    Black enterprise titans of the B.E. 100s : black CEOs who redefined and conquered American business / by Dingle, Derek T.

    Published: J. Wiley, 1999
    Table of Contents: “…Lewis: UniWorld group, inc.: Mr. Madison Avenue -- Mel Farr, Sr.: Mel Farr automotive group, inc.: the superstar -- Emma C. …”
    Book
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    Black enterprise titans of the B.E. 100s : black CEOs who redefined and conquered American business / by Dingle, Derek T., EBSCOhost books

    Published: J. Wiley, 1999
    Table of Contents: “…Lewis: Uniworld Group, Inc.: Mr. Madison Avenue -- 6 -- Mel Farr, Sr.: Mel Farr, Automotive Group, Inc.: The Superstar -- 7 -- Emma C. …”
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    Disco divas : women, gender, and popular culture in the 1970s /

    Table of Contents:
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