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    Putting on appearances : gender and advertising / by Barthel-Bouchier, Diane L., 1949-

    Published: Temple University Press, 1988
    Table of Contents: “…Madison Avenue : method and madness -- The voices of authority -- The self observed -- Sex and romance -- Beauty status, social status -- The geography of beauty -- Woman in a man's world -- The accursed portion -- Beauty rituals -- A gentleman and a consumer.…”
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