Table of Contents:
“…The author; Contents; Introduction; Chapter 1: An introduction to lobbying; Chapter 2: How to lobby; Chapter 3: Involving the media -- the case for and the case against; Chapter 4: Whitehall and Westminster; Chapter 5: The Downing Street Press Office, the lobby and the national media; Chapter 6: Scotland, Wales and Northern Ireland; Chapter 7: The European Union and the Brussels press corps; Chapter 8:
Mergers and acquisitions; Chapter 9: The Internet; Chapter 10: How to work with journalists; Conclusion.…”
Call Number: JN329.P7 B87 2001
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