Innovating Out of Crisis : How Fujifilm Survived (and Thrived) As Its Core Business Was Vanishing. by Komori, Shigetaka, PALCI EBSCO books

Table of Contents: “…Pushing Relentless Reform, But with Consideration for AllPreserving the Culture of Photography; FUJITAC and the Market Growth of Liquid Crystal Television; Needs and Technology: Searching for New Business; Not Just Success, But Long-term Success; Healthcare's Importance in the Twenty-first Century; The Rationale behind Cosmetics; A Full-Scale Entry into Pharmaceuticals; Mergers and Acquisitions Provide a Head Start; Creating a New Center for Interdisciplinary Research; Ongoing R & D Investment of Æ200 Billion a Year; Transition to a Holding Company; A New Name: "Fujifilm."…”
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