A Concise Guide to Market Research the Process, Data, and Methods Using IBM SPSS Statistics /
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| Main Author: | |
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| Format: | Online Book |
| Language: | English |
| Published: |
Springer-Verlag Berlin Heidelberg,
2011
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| Online Access: | http://ezproxy.villanova.edu/login?URL=http://dx.doi.org/10.1007/978-3-642-12541-6 |
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| Physical Description: | v.: digital. |
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| ISBN: | 3642125417 9783642125416 |
| DOI: | 10.1007/978-3-642-12541-6 |