Minority marketing : research perspectives for the 1990s : proceedings of the 1993 Minority Marketing Congress /
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Corporate Authors: | , |
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Other Authors: | |
Format: | Online Conference Proceeding Book |
Language: | English |
Published: |
Springer,
2015
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Series: | Developments in Marketing Science: Proceedings of the Academy of Marketing Science, |
Subjects: | |
Online Access: | http://ezproxy.villanova.edu/login?URL=https://link.springer.com/10.1007/978-3-319-17386-3 |
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Physical Description: | 1 online resource (xi, 115 pages) |
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ISBN: | 9783319173863 3319173863 3319173855 9783319173856 |
ISSN: | 2363-6165 |